2008 Product Directory

Think We’ve been producing the market-leading Ralawise Directory since 2000 with the number of products increasing year on year.

This year's directory was no exception with 380 new products to be incorporated without dramatically increasing its size.

Solve With a directory that boasts over 1300 products across 46 brands, stockists need to be able to source different products and different brands as quickly as possible. To make their lives easier we introduced a new grid design as well as colour coded thumb tabs to enable stockists to turn to the relevant sectors.

Do Working closely with Ralawise, we designed, produced and printed 80,000 copies of the 340 page directory to a tight timescale including making 55,000 copies available a week early at the client’s request.